About Traffic Wonk Limited
TrafficWonk is a digital visibility intelligence platform operated by Traffic Wonk Limited, a software company registered in England and Wales and based in Bacup, Lancashire.
Registered company details
| Registered name | Traffic Wonk Limited |
|---|---|
| Trading name | TrafficWonk |
| Company number | 13477360 |
| Registered in | England and Wales |
| Company type | Private limited company |
| Incorporated | 25 June 2021 |
| Registered office | Broadclough Farm, Burnley Road, Bacup, Lancashire, OL13 8PS, England |
| Status | Active |
| Public register | Companies House record |
| Official website | www.trafficwonk.com |
What Traffic Wonk does
Traffic Wonk Limited builds and runs TrafficWonk, a platform that measures how visible a website is — not just in Google, but in the AI assistants people increasingly ask instead of searching.
A TrafficWonk account covers four things:
- Visibility Score — a single measure of how findable a site is, scored out of 100 and graded.
- AI visibility — whether AI assistants cite the brand when asked about its category, and what they say.
- Search performance — real ranking and query data via Google Search Console, with the opportunities ranked.
- Industry benchmarking — the same score for real competitors, so the number has context.
The TrafficWonk directory
Traffic Wonk also publishes a public visibility directory — visibility scores
and AI citation data for thousands of real websites, refreshed on a schedule and free to browse.
Directory data is gathered by our own declared crawler, TrafficWonkBot, which
identifies itself honestly, respects robots.txt and backs off when asked. Its full
behaviour and opt-out instructions are published on the bot policy page.
Contact
General enquiries: hello@trafficwonk.com
Crawler and allowlisting: bot@trafficwonk.com
Written correspondence should be addressed to Traffic Wonk Limited at the registered office address above.